AMA’s Core values

 

The AMA’s core values are its essential guiding principles. The core values of the AMA are:

  • Leadership and Service: the stewards of medicine, caring advocates for patients and the profession.
  • Excellence in all we do: the highest quality service, products, and information.
  • Integrity and Ethical Behavior: the basis for trust in all our relationships and actions.

These core values are an integral part of how the AMA pursues its objectives and key strategies. Together with the core purpose, the core values provide direction and guide decision-making. They are a critical component of AMA’s vision statement.

 

From AMA’s website:  http://www.ama-assn.org/ama/pub/category/1910.html